In the first few years of the 20th century there was an explosion of postcard collecting - and many firms rushed to the market. One of these was the London View Company, which was founded in 1905, expanded rapidly - became a limited company in 1906 and failed in 1907 or 8. While it published view cards from all over the country the only ones I have so far traced relating to Hertfordshire are of Watford.
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| Swiss Cottage, Watford - London View Co. |
